<![CDATA[JON RACINSKAS]]>https://www.jonracinskas.com/blogRSS for NodeTue, 01 Sep 2026 06:04:38 GMT<![CDATA[How do you make bowling cool? (A U.S. Air Force Services Case Study]]]>https://www.jonracinskas.com/post/airforce6a84a3348cfa01baa5a12af9Tue, 18 Aug 2026 18:41:51 GMTJon Račinskas<![CDATA[What Actually Happens During a Brand Refresh? (And How Is A Refresh Different from a Rebrand?)]]>https://www.jonracinskas.com/post/ist6a84b0a58cfa01baa5a148f7Mon, 10 Aug 2026 19:42:38 GMTJon Račinskas<![CDATA[How do you build a brand that’s designed to outgrow itself? (A Deloitte Case Study)]]>https://www.jonracinskas.com/post/emo6a837117f59f6f7f1068937aMon, 03 Aug 2026 22:08:10 GMTJon Račinskas<![CDATA[How do you make a brand timeless but never static? (A Seoul International Film Festival Case Study)]]>https://www.jonracinskas.com/post/siff6a84805ac3f728e21a2986b3Tue, 28 Jul 2026 16:09:29 GMTJon Račinskas<![CDATA[Nobody Actually Wants a Rebrand]]>https://www.jonracinskas.com/post/nobody-actually-wants-a-rebrand6a839c2c3a73f167659c7a83Fri, 12 Jun 2026 23:42:02 GMTJon Račinskas<![CDATA[How do you design for a post-pandemic retail customer? (A Deloitte Case Study}]]>https://www.jonracinskas.com/post/how-do-you-design-for-a-post-pandemic-retail-customer-a-deloitte-case-study6a848a00c3f728e21a2997a5Mon, 04 May 2026 17:56:39 GMTJon Račinskas